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Come and play ...

Join us for a relaxed, pressure-free consultation in our Flinders Lane showroom to start creating your dream ring.

Discover Melbourne's favourite destination 

for unique & 

non-traditional engagement 

rings.

STORE         WEDDING       ARTISTS

JOURNAL        HISTORY     CONTACT

Over 60 designers in one place

Browse a hand-picked collection of rings from Australia's most talented independent jewellers.  

At e.g.etal each piece is unique, but each is alike: carefully conceived, beautifully crafted and sincerely passed on.

Authentic, handmade pieces

Celebrating 20 years

With two decades of experience, we've helped thousands of couples create a ring they love.

Custom designs, stone selection and more - we take care of it all, so you can enjoy the experience. 

One-on-one service

Meet with us

During your consultation you'll discover our artists and the stories behind their work. We'll help you find an aesthetic you connect with, and a ring you'll love.

We commission your piece

We take care of customisation, fittings and details, communicating your vision to the maker and ensuring everything is perfect.

An artist handmakes your ring

Your chosen artist will source stones and materials and handcraft your piece. In approximately 4-6 weeks, your amazing ring will be ready to collect.

How your ring comes to life

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Take the first step ...

Reserve a on-on-one consultation to explore our collection.